On privacy, one of Clearview’s early investors, David Scalzo: “I’ve come to the conclusion that because information constantly increases, there’s never going to be privacy,” Mr. Scalzo said. “Laws have to determine what’s legal, but you can’t ban technology. Sure, that might lead to a dystopian future or something, but you can’t ban it. Instead, …
“There’s been a persistent under-engagement by big publishers in the technology around their online businesses,” said Don Marti, a strategist for browser company Mozilla. The tide is turning, though, he said, noting, “The forward-thinking publishers are interested in establishing some kind of a common enabling tech front on web technologies and the organizational aspects of …
“Imagine your smartphone knew everything about the city – but the city didn’t know anything about you. Wouldn’t that be truly ‘smart’?” A much needed paradigm shift. The case for … cities that aren’t dystopian surveillance states
The Personal Data & identity Working Group Members review what is happening in the sector and how they plan to help move the sector forward. On the the increasing requirement for the sharing of individual’s health data, Digi.Me’s clients are asking for: Single Source of Data – business don’t want the job of collating/aggregating/rating multiple …
According to a new report from the Norwegian Consumer Council (NCC). The adtech industry extends across different media, including websites, smart devices and mobile apps, but the NCC chose to focus on how the industry works when it comes to mobile apps. They reviewed 10 Apps: Grindr (dating), OkCupid (dating), Tinder (dating), Clue (period tracking), …
Continue reading “Apps are sharing more of your data with ad industry than you may think”
The Norwegian Consumer Council urges companies that rely on digital advertising to look towards alternative solutions to the currently domineering online advertising system, such as technologies that do not rely on widespread sharing and collection of personal data. The situation is completely out of control. In order to shift the significant power imbalance between consumers …
Continue reading “New study: The advertising industry is systematically breaking the law”
“Google announced that third-party cookies would be blocked in Chrome within two years, at which point they will be effectively dead for all use cases. [..] The removal of view-through attribution in particular is likely to cause the biggest change to media buying habits as it is a mainstay of most digital display measurement. [..] …
Human individuals’ privacy is the core construct of the 5th Internet and the individual can control access to and ownership of every form of their own data. They can also “signal” their demands for privacy – just like putting on clothing in the physical world – by having software agents interact with content and services …
Continue reading “The Fifth Internet, and Why We Need It – Part 1”
Apple’s iOS 13 update, released in September, includes regular reminders when apps are sucking up a user’s location data. The pop-up gives a user a chance to choose from the following options: allowing data collection at all times, or only when the app is open — or only one time. Four months in, ad tech …
Continue reading “Apple’s new privacy features have further rattled the location-based ad market”