There is a large ecosystem of four key players that is trading our data and our attention for revenues, at least in the West. As Apple vies for the position of trusted service and hardware provider, Google is ring-fencing the cookie game into its own proprietary stack. IMHO Facebook has screwed its customers and hopefully …
Continue reading “Clash Of The Digital Titans: Apple Takes Trust ‘Premium’”
“I decided the following month that I needed to do something different with my life,” Mr. Ramaswamy said in a recent interview. “I came to realize that an ad-supported model had limitations.” Nearly two years after he left Google, he is testing his newfound conviction by mounting a challenge against his former employer. His new …
Continue reading “A Former Google Executive Takes Aim at His Old Company With a Start-Up”
“There’s been a persistent under-engagement by big publishers in the technology around their online businesses,” said Don Marti, a strategist for browser company Mozilla. The tide is turning, though, he said, noting, “The forward-thinking publishers are interested in establishing some kind of a common enabling tech front on web technologies and the organizational aspects of …
“Google announced that third-party cookies would be blocked in Chrome within two years, at which point they will be effectively dead for all use cases. [..] The removal of view-through attribution in particular is likely to cause the biggest change to media buying habits as it is a mainstay of most digital display measurement. [..] …
“Lots of the companies that have gotten wealthy from selling us data-collecting devices — or from collecting our data — have learned to talk the talk on privacy. But they’re very often defining privacy in ways that serve their own interests first.” iPhone apps were beaming my personal information to all sorts of tracking companies …
Continue reading “Apple, Facebook, Amazon preach privacy, but don’t believe the hype”
Under the GDPR’s article 83, fines are divided into two separate categories. The first, which merits a maximum 2% of global revenue, is associated with security violations. The second category merits a more severe fine at 4% of global revenue relate to limiting processing for personal data, gaining consent, and processing data lawfully: Article 15: …
Continue reading “Data Security and Privacy Lessons From Recent GDPR Fines”