“The Italian Court goes beyond the assumption that personal data as the expression of personality rights, subject to specific and not renounceable forms of protection cannot be treated at the same time as an economic asset when they are collected and processed by an organization to extract economic value. In such a context, if the …
Continue reading “The economic exploitation of personal data in privacy and consumer laws”
In recent years both governments and corporations have been using ever more sophisticated technologies to track, monitor and manipulate people. Yet if we are not careful, the epidemic might nevertheless mark an important watershed in the history of surveillance. Not only because it might normalise the deployment of mass surveillance tools in countries that have …
Continue reading “Yuval Noah Harari: the world after coronavirus”
From a privacy perspective Microsoft Edge and Yandex are qualitatively different from the other browsers studied. Both send persistent identifiers that can be used to link requests (and associated IP address/location) to backend servers. Edge also sends the unique hardware identifier of the device to Microsoft, and Yandex similarly transmits a hashed hardware identifier to …
Continue reading “The Best and Worst Browsers for Privacy, Ranked”
Clearview AI has apparently mined the internet for billions of photos of people, largely from social media sites and the open web, In theory, you should not have to worry about your social media posts being used in such a fashion. Whether or not posting an image online means you have implicitly consented to the …
Continue reading “Clearer rules needed for facial recognition technology”
Predictions: Channel attribution will stumble as tracking limitations break measurability and show artificial performance fluctuations. Campaign efficiency will lose clarity as retargeting efficacy diminishes and audience alignment blurs. Customer experience will falter as marketers lose control of frequency capping and creative sequencing. Worth reading this post, it covers a lot of ground regarding Cookies, Intelligent Tracking Protection and …
Continue reading “The state of tracking and data privacy in 2020”
Nearly all councils in the UK permit at least one company to learn about the behaviour of people visiting their websites. People seeking information about disability, poverty, drugs and alcoholism services are profiled by data brokers on some council websites. 6.9 million people are served by councils that allow data broker LiveRamp to track people …
The most powerful example came from Rep. Ben Luján (D-NM), who confronted Zuckerberg on the company’s use of shadow profiles — a term for non-user data collection that Zuckerberg was apparently unfamiliar with. “It’s been admitted that you do collect data points on non-Facebook users,” Luján asked. “So my question is, can someone who does …
Continue reading “Shadow profiles are the biggest flaw in Facebook’s privacy defense”
The shocking thing about the obvious and growing loss of privacy is how unconcerned everyone is. It’s worth saying again: every time we blog, tweet, post, rideshare, order from Amazon, rent an Airbnb – or anything that leaves a digital trail – we feed what Shoshana Zuboff calls “surveillance capitalism,” which is the monetization of data captured through monitoring people’s movements …
According to a new report from the Norwegian Consumer Council (NCC). The adtech industry extends across different media, including websites, smart devices and mobile apps, but the NCC chose to focus on how the industry works when it comes to mobile apps. They reviewed 10 Apps: Grindr (dating), OkCupid (dating), Tinder (dating), Clue (period tracking), …
Continue reading “Apps are sharing more of your data with ad industry than you may think”