“I believe people are smart and some people want to share more data than other people do. Ask them. Ask them every time. Make them tell you to stop asking them if they get tired of your asking them. Let them know precisely what you’re going to do with their data.” Steve Jobs All Things …
There have been many recent definitions of Zero Party data, centering on the consumers sharing data with a brand as a very deliberate act. There is a gray area in between first party data held in a CRM that is openly declared and actual zero party data volunteered for a specific purpose. This well thought …
Continue reading “On Zero-Party Data and the dangers of consent-based Marketing”
Reading List Paper: Digitalisation, anti-rival compensation and governance: Need for experimentsPodcast: Masters of Privacy – Marketing Digital y Zero Party DataBlog: On Zero Party Data and the Dangers of consent-based MarketingBlog: Can you build trust through offering privacy? In this Session Gam Dias (Host) 3PointsDIGITAL LinkedIN Celine Takatsuno Gracepoint Inc. LinkedIN Sergio Maldanado Privacy Cloud …
Continue reading “Broken: Realigning the Business of Personal Data”
Actuaries were the first data scientists. Pooled risk calculations, in the form of insurance underwriting, involved consumers implicitly consenting to their personal data being used – in return, the reduction of premium costs. Data in exchange for money. As technology advances, the data streams we are able to offer, or rather the insurers feel they …
Table of Contents Chapter I: General Provisions Chapter II: Personal Information Handling Rules Section I: Common Provisions Section II: Rules for Handling Sensitive Personal Information Section III: Specific Provisions on State Organs Handling Personal Information Chapter III: Rules on the Cross-Border Provision of Personal Information Chapter IV: Individuals’ Rights in Personal Information Handling Activities Chapter …
Continue reading “China’s Draft ‘Personal Information Protection Law’ (Full Translation)”
What Are Anti-Rival Goods? Last week I had the pleasure of speaking with Pekka Nikander, Professor of Practise, Aalto University in preparation for our MyData presentation in December 2020. Pekka and his team have been researching why conventional markets for trading in data have failed due to data being an ‘Anti-Rival Good”. Watch this 5 …
There is a large ecosystem of four key players that is trading our data and our attention for revenues, at least in the West. As Apple vies for the position of trusted service and hardware provider, Google is ring-fencing the cookie game into its own proprietary stack. IMHO Facebook has screwed its customers and hopefully …
Continue reading “Clash Of The Digital Titans: Apple Takes Trust ‘Premium’”
It is inevitable that Artificial Intelligence gets embedded into pretty much every machine and system we interact with. The benefits of systems that use every bit of available data and that learn from experience are as significant as electrically powered devices were in the last century. Yet the impacts and risks of A.I. on individuals …
I like this post because it does a couple of things: Firstly it shows how the ‘data mindset’ works, how a good analyst just looks at data from completely different angles to the average person. Secondly what WhatsApp can do with the trail of data you leave behind. Yet, I am less keen because the …
Continue reading “On a call with a telecom operator executive— should you sell your data?”